6 Steps to Analyzing your Social Media Strategy

Posted on July 19, 2012
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Are you using social media for your business? What kind of results are you seeing? Is it something that feels overhyped with little or no return to you? If that’s the case, let’s talk about the reasons why your social media strategy is not working for you: 1. Are you on a few or many […]

Social Media Analytics Tool-Social Bro

Posted on July 16, 2012
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We test drive new social media tracking and analytics tools all the time at SoMe. Recently I started using a Twitter analytics tool called “SocialBro.” It’s free and is available online-I access it through Google Chrome. It’s pretty robust in the types of data it can pull for you. Some of the features I particularly […]

LinkedIn Profiles for Lead Generation

Posted on July 13, 2012
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Do you know how to use your profile to capture a share of the business that is generated by the 2.2 billion searches on LinkedIn? Leverage some of the following tips to start receiving more business opportunities, develop connections to grow your business, drive revenue, and convert tire-kickers to paying customers. SUMMARY SECTION OF YOUR […]

Unfollowers: Curse or Opportunity?

Posted on July 10, 2012
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It can be hard to see your business or personal handle on Twitter lose followers. “Unfollowers” bring dreaded decreases in follower totals and can bring back horrible memories of getting picked last in gym class. Although you may want to shut your eyes and ignore the numbers, there’s value to be gained by tracking unfollowers- […]

A Hello from the Newest Addition to the Some Team!

Posted on July 6, 2012
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It’s been six weeks since I joined the SoMe team and it’s been a great experience. Being the first associate on board has given me the opportunity to learn a lot about building strategy, managing accounts, and plenty of other lessons that I didn’t expect to have in early May when I first came on. […]